Thriving Under Fire - The Book



 
Turn difficult customers into business success
 


NZ$30.66 inc GST  

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Chapter Contents

Introduction - Why focus on customer relations

  • If there were no customers there would be no business
  • Three things you need to do to grow a business (or organisation)
  • This book applies to every kind of enterprise - government departments, banks, local bodies as well as private retail businesses and cafes.

Chapter 1 - Customer satisfaction - your business survival

  • Meeting Sophie and her team
  • Sophie's problems
  • Can you help?

Chapter Two - Why do we get so upset?

  • Fight or flight when attacked
  • Building on competence
  • Complex human beings


Chapter Three - Avoid getting hooked

  • Games people play
  • The drama triangle
  • the winner's triangle

Chapter Four - Communicate well

  • Controlling parent
  • Adapted child
  • Adult ego states

Chapter Five - Staying Positive

  • Healing happens when we are accepted
  • I'm OK
  • You're OK


Even the most emotionally aware and interpersonally skilled person will be refreshed by Thriving Under Fire. More than a great common-sense approach to customer service, it's useful for helping people engage effectively with families and colleagues. A must-have for the management bookshelf.

Elizabeth Valentine
CEO Aviation, Tourism & Travel Training Organisation

Chapter Six - Changing your thinking

  • Be clear about what you do think
  • Your thinking determines how you react
  • Affirmations for positive change

Chapter Seven - Developing empathy through systems thinking

  • Understanding the whole picture helps
  • Using 3-D models
  • Their anger belongs to them

Chapter Eight - When customers go APE

  • Recognising the emotions
  • Strong emotions isolate people
  • Empathy builds relationships

Chapter Nine - Customers with mental health issues

  • Fear the most people have
  • More common than you think
  • You can relate well

Chapter Ten - Customers affected by drugs and alcohol

  • They still need service
  • How to say 'No'
  • Liquor Licensing rules


This is a useful, practical book that I would recommend to anyone wishing to handle interpersonal relationships better. It will help make your business more profitable.

Peter Cullen
Employment Law Specialist, Wellington
Link to Cullen Law

Chapter Eleven - Serving refugess and migrants

  • Previous experiences may include trauma
  • Be patient
  • English language could be a problem

Chapter Twelve - Dealing with your feelings

  • Sharing feelings with another can help
  • Listen without judging
  • Tune in to the other's feelings

Chapter Thirteen - Caring for your body

  • Our bodies store up tension from difficult moments
  • Breathing can help relaxation
  • Physical movement is great for de-stressing

Chapter Fourteen - Beware of Escalation

  • Sometimes something extra is required
  • What to do when people really blow
  • Recovering


Customers are the lifeblood of any business - no customers, no business - and staff are our greatest resource. To support staff to keep customers happy, read this book - it's the next best thing to having John help you in your business.

Melissa Clark-Reynolds
CEO Minimonos.com
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